The pandemic changed learning. Organisations had to evolve fast to incorporate virtual teaching, for both new and existing employees alike. This hasn’t changed as more and more companies move back to their offices. So much CPD and training is still delivered virtually, which begs the question, what’s the most effective way to get a lot […]
When communicating a Public Health campaign, the objective is clear. You have an important message, and you need that message to be seen and heard. You’re not looking for applause on your marketing campaign, you’re looking for impact. However, conveying these complex messages to diverse audiences can be a challenge in itself. With so much noise to compete with […]
Around the world, researchers are involved in groundbreaking research that will be used to drive innovation and change, whether for the betterment of people or the planet. Yet, without effective translation into easily digestible formats, the impact of the insights gained from this research can easily be lost. Effective visual translation is key to unlocking […]
If we told you that the earth is heating up at an alarming rate, would you care? The uncomfortable truth is, that most people wouldn't. After all, we've spent the last few years passively consuming and scrolling by some of the worst climate change statistics to date. Here's an even more uncomfortable truth: it's not […]
Over the years, animated videos have emerged as powerful yet often overlooked storytelling and brand communication tools. Despite their potential, many animations end up relegated to forgotten corners of websites, missing out on the attention, potential and value they hold. To prevent your animation from fading into obscurity, we are going to share the six […]
As we look ahead to the upcoming year, short-form videos will continue to hold significant sway in marketing for various businesses and organisations. Whether you're leading a charitable cause, a tech start-up, or navigating the realms of e-commerce, leveraging these videos is essential if you aim to educate, grow your social media following, or enhance […]
According to the 2023 State of Nature Report, the UK is one of the most nature-depleted countries in the world. Despite nature's resilient struggle for survival, more than one in seven native species face extinction, and over 40% are experiencing a decline. Despite a growing recognition of nature's significance, concerted conservation efforts, and ambitious targets set […]
Every year artists around the world eagerly await the month of October to participate in the global InkTober challenge. An opportunity for artists to practice drawing, develop their skills and share their work with thousands of others who take part. Created in 2009, a single artist created InkTober and it has grown into an annual […]
Who Should be determining the animation art style? When it comes to creating the art style for your animation, the answer may not be as straightforward as you think. Traditionally, it's been common practice for the studio or the client to take the lead in shaping the artistic direction. However, at Motion Manor, we believe […]
Whether you're starting from scratch or working with a template, your video script is the backbone of your narrative. Videos have steadily become indispensable tools, with a staggering 92% of marketers acknowledging their pivotal role in shaping effective marketing strategies. In this article, we delve into the art of writing a compelling video script that […]
