Covid had interfered with fundraising across the nation so many charities were struggling.
Buddy Bag was no stranger to this, so they focused heavily on building corporate relationships so the businesses still operating (even remotely) could continue their CSR activities but remotely.
Karen at the BBF thus came up with the Challenge Box.
Organisations could fund raise to acquire the contents, or source them in creatives ways, to fill a number of boxes and then pack them with their teams.
We were asked, to create a short video to articulate this to be shared directly with potential corporate partnera.