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The cost-of-living crisis is dismantling the foster care system.

To the point where over half (54%) of foster carers are considering resigning, if they haven't already.

Foster carers don't want to resign.

Yet, financial neglect is putting off foster carers. Stopping them from looking after the very children they chose to foster.

They’ve made a life-changing decision… and now they have to pull back because of something that’s out of their control.

After all, with the current sky-high gas and food prices, how could they possibly afford someone else’s well-being?

Sadly, relying on the goodwill of current foster carers isn't a reliable alternative at this point. These children will keep wrestling with a faulty system, and most of them are way too young to understand.

The search for a permanent loving home will remain, unless you can recruit, retain and educate new foster carers.

Ready to learn more?

There are kind people out there who would love to provide a permanent home to any child.

But still, social workers are struggling to recruit new foster carers. Because just as there are enough potential foster carers, there are tons of unanswered questions about what it truly means to be a foster carer.

Questions such as…

  • “Do I qualify?”
  • “Is it a bureaucratic process?”
  • “Will I receive any support?”
  • “Will I get paid enough for this?”
  • “Does my background matter?”
  • “Does my sexual orientation matter?”

Some people have all it takes to foster one or more children, but they won’t go out of their way to answer those questions. Even when they actually want to find out more about it.

That’s why you should do it for them.
In a non-intrusive and engaging way.

With the right tools, you can help them realise that this choice will not only change a child’s life, but also their own. To say nothing of their partner’s lives, and their own children’s lives. This way, they can confidently click the “Contact Us” button.

Motion Manor can help you reach that turning point with awe-inspiring animated content.

You may not stop foster carers from quitting. But with animated videos, you can build, educate, and support a new wave of extraordinary people.

We create short, meaningful animated videos that focus on the value of foster carers and the massive social impact they can make.

Whether you're looking to capture attention on social media, or create a TV ad for you local region, we’ve created several videos for the Foster Care industry tackling this very problem. Ranging from educational social media content to radio broadcasts and even cinema advertisements.​​​​​​​
"I was really impressed by the animation Motion Manor created for us to attract local authority foster carers in Wales. Motion Manor understood our vision, and worked with us to get it exactly how we wanted it."

Foster Wales - Swansea & Neath Port Talbot

We leverage three key elements in the recruiting of new foster carers.

1. Engagement

Hook viewers from the start

Animated Videos respect the short attention spans of modern audiences. Captivate viewers with awe-inspiring animation and stop them from scrolling. At the same time, the voice-over relates and educates to build their awareness.

This way, you’ll set yourself up to inspire, educate and influence them.

2. Empathy

Connect with them

Once we have your audience’s attention, we can share captivating stories they want to see through to the end. Animated videos have a powerful ability to “disarm” the viewer. This allows them to ease into sensitive or uncomfortable content.

Animation invokes a childlike nostalgia, which will linger in the viewer’s imagination for weeks' to come.

3. Education

Answer their questions... fast

Our highly targeted content uses snappy, yet value-packed animated messaging. So that your story can dispel myths about what foster caring entails – while sharing the positive impact it makes on children’s lives.

Our Clients

Book a Call with us Today

Learn how Animated Videos could help get your local children out of emergency care and into local homes today.

What our Clients say

L. Lewis - East Sussex County Council

"I had the privelege of working with Ant and the brilliant team at Motion Manor while working at East Sussex County council on an animation highlighting various career pathways in Local Government.

The team were friendly, communicative and went the extra mile to ensure that we, as a client, were satisfied with the stages of the project. When we put forward a suggestion, change, or new idea these were accomodated in a timely manner.

Sharing the work with me was easy and returning feedback and comments was seamless. Their selection of voice overs and music options was thoughtful and I always felt that Anthony really cared about the product.

I would highly recommend Motion manor for their services and hope to work with them again in the future."

S. Evans - Foster Wales

"I was really impressed by the animation Motion Manor created for us to attract local authority foster carers in Wales. Motion Manor understood our vision, and worked with us to get it exactly how we wanted it."

J. Lawler - UMFC

"We are so grateful to everyone at Motion Manor for the ten animations produced for our foster care recruitment campaign. Ant was a pleasure to work with as he patiently led us through the creative process. To find a media organisation that understands our business and is a cultural fit can be so difficult. The results are outstanding."

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Creating positive change is at the heart of everything we do, from the way we operate to who we work with.
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